Maison Perrier-Jouët has existed in symbiosis with nature since 1811, and the House has been a pioneer of regenerative viticulture since 2020. By taking good care of the surrounding flora, the vines and the soil, both deep down and at the surface level, regenerative practices help us to create a thriving ecosystem, boosting carbon capture and increasing our resilience to climate change. For Séverine Frerson, cellar master of Perrier-Jouët, this holistic, sustainable approach is about “stepping up to our responsibilities to the entire living world.”